Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese Society
[Introduction to Contents]
◆ Grow with the Japanese BtoB Manufacturing Industry that is "poor in speech"
Grow with the Japanese BtoB Manufacturing Industry that has high technological capabilities, high-quality products and services, and a sincere corporate attitude.
However, they have not been able to deliver their value to customers.
In other words, they are "poor in speech".
In other words, if they can convey their attractiveness to potential customers thoroughly, the benefits they can enjoy are incalculable, and there is great potential for growth.
The author, who is a leading expert in this field, gives a comprehensive explanation of the current situation and proposals for improvement regarding digital communication initiatives that have a high affinity with the BtoB manufacturing industry.
◆ Attention is paid to the content of each chapter, from the nature of the Information Dissemination that Manufacturing Companies Have Neglected
Same as No Existence
Due to the Advent of Great Innovation, Communication Is Becoming More Important
Manufacturing executives who have started to talk about themselves
From the recognition of the value to be conveyed
From CC and MC to convey the value of the company
From MLB. com to show everything you can do
Digital communication is one of the important themes of manufacturing DX
Chapter 2
● How digital communication changes the BtoB Manufacturing
Relationship with customers who come close to through direct communication
Digital Communication and Digital Communication Fit Well
Five Principles of Digital Utilization for Obtaining Benefits
Digital Communication and Digital Communication Fit Well
Potential Customers Who Come and Go with He established イントリックス Co., Ltd., which specializes in digital communications for BtoB companies, and assumed the position of Representative Director.
Since then, based on the keywords of "bird's eye view" and "long-term perspective," he has continued to support various BtoB manufacturing industries, from materials and components to machinery and equipment manufacturers.
2000 2009 takashi イントリックス