Book (Practical) Society Pollinator's Principles of Corporate Evolution Startup x Traditional Company / Tetsujiro Nakagaki / Masanori Kato

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Society
[Introduction to the Content]
This report is a proposal on corporate evolution. It explains the practical points of promoting open innovation through the collaboration of "start-ups x traditional enterprises."
In the United States, which is a startup power and has active open innovation, not only tech companies such as GAFAM but also traditional enterprises such as Wal-Mart have realized the evolution through the acquisition of start-ups.
However, I do not hear much about the success of the collaboration between traditional Japanese enterprises and start-ups, because they do not mesh well with each other. The nature of large enterprises and start-ups inevitably conflict with each other, but this tendency is even stronger for traditional Japanese enterprises that have grown on a "self-starter" basis.
The focus of this book is that "pollinators" are the key to overcoming this challenge. As we will describe in detail in this book, "pollinators" are the existence that connects startups and traditional enterprises and that skillfully combines the strengths of both. In this book, we consider their behavior and development. (from "Introduction")
[Contents]
Introduction. Open Innovation and Pollinators
Part 1 Shift to Open Innovation Thinking
Chapter 1 Breaking Away from Self-starter
Chapter 3 Revamping Organizational Culture
Part 2 Principles of Behavior of Pollinators
Chapter 4 Building Relationships with Startups
Chapter 5 Building Relationships with Startups
Chapter 6 Integrating with top management
Chapter 7 Securing Funding
Chapter 8 Not Giving Up
Part 3 Fostering and Organizing of Pollinators
Chapter 9 Developing and Utilizing Pollinators
Chapter 10 Learning Opportunities Using VCs
Appendix 2 Commentary on Open Innovation and Inertia Issues.