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Book (Practical) Information science Modern marketing research [New Edition]
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Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
Information Science
This is an updated version of the popular textbook that covers from sampling to regression analysis and even applied techniques such as correspondence analysis. New chapters on text analysis and count data analysis that are increasingly used in business. The data used in the analysis example and the R program are available on the web!