Book (Practical) Society Technologies that are talked about - PR tips that 90.5% of companies don't know

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Society
"I released a press release, but the response is 0" "I spent a lot of money, but I can't be exposed to the media at all" "I was able to appear on TV for an interview, but it doesn't lead to sales" "『 PR is a problem at 』 where he doubles as a secretary" "『 is a good talker, so the interview is easy and 』 is on fire" "Don't you think PR is easy?" Don't you think that PR is easy? A PR expert who has experience in both reporting as a reporter and reporting as a person in charge of public relations and PR of a company has compiled the necessary know-how to be talked about. ・ 8 rules of information that attracts attention ・ 5 PR tools to become a topic ・ Thinking and creating a system to keep becoming a topic without being exhausted ・ How to create a system that is not held by one person ・ Risk of fire and how to deal with it well ・ How to deliver information that leads to results.