Book (Practical) Society BRAND STORYTELLING How to create a story to grow the company

※Please note that product information is not in full comprehensive meaning because of the machine translation.
Japanese title: 単行本(実用) 社会 BRAND STORYTELLING 会社を伸ばすストーリーのつくりかた / ミリ・ロドリゲス
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Item number: BO2805487
Released date: 28 Mar 2022

Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.

Society
The storyteller who turned Microsoft into a global brand will guide you! To create an "empathy story" that customers will spread … What you really need to convey is the story of how the product or service has changed "for the customer". Microsoft, Disney, Prada, etc. are examples.