Book (Practical) Society Business Strategy for Standardization

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Society
The importance of standardization has long been pointed out in various fields. The era of following international standards created by Western countries has come to an end countries has come to an end. In an era when it is difficult for Japan to survive in global business unless it takes the lead in creating international rules on products and services represented by standardization, Japan is falling behind Korea and China. This is because Japan's standardization activities have been left to the "standardization experts" who attend the International Standardization Organization (ISO, IEC) and the Japanese Industrial Standards (JIS) Standards Development Meeting, which are international standardization organizations, and Japan's national standards. They have neglected to reflect the viewpoints of management and intellectual property management in their standardization activities. In the era of "open innovation," it can be said that "intellectual property production activities" that generate their own proprietary technologies, "intellectual property utilization strategies" that acquire and utilize technologies of other companies, and "intellectual property dissemination strategies" that encourage others to actively use their own technologies are essential. In order to realize the use of intellectual property and the dissemination of intellectual property, various rules have been developed either naturally or artificially. Standardization activities are representative of the creation of these rules, and these rules determine the success or failure of global business. This is a "business book to know the value of standardization" for human resources who can use standardization as a tool to create business rules, maximize the value of their own intellectual property, and build a comprehensive business strategy. By analyzing various processes and results in business from the viewpoint of standardization, and by understanding the effects and results, this is a definitive edition that enables one to acquire the ability to devise strategies that enable one's own business to acquire the same roles as those achieved by standardization in past success cases. This book describes with interest various examples such as DVD, bicycle, CD-R, in-house LAN, digital camera, special protection, liquid crystal panel, photocatalyst, MPEG, antibacterial products, bicycle parts, DVD-RAM, and electric assist. It also explains standardization strategies in Western countries.