Product description ※Please note that product information is not in full comprehensive meaning because of the machine translation.
Commerce
Attract fans for any product! When it becomes difficult to make sales without forcing yourself to do so, you should review "branding". In today's world of goods and services, customers pay based on whether or not they can sympathize with the seller. As long as you can create a brand and appeal to the customer's mind, even a small business will surely attract people. Even if you appeal with a brand, there is no need to cover up or force a sale. All you have to do is to convey the origin of "why are you offering this product (service)?" and the "thought" behind it through advertisements, catch copies, SNS, etc. The author, who achieved an annual sales of 70,000,000 in his first term as an independent and corporation after serving as a brand manager at Suntory. This is the world's most gentle branding textbook that combines the secrets of the author's efforts.