Book (Practical) Politics, economy and society How to Sell Pizza : An Introduction to Marketing from Familiar Examples

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Politics, Economy, and Society
Politics, Economy, and Society
Marketing is easy to understand if you use the examples of actual companies! The second pizza is half-price if you order it by door-to-door delivery, or one pizza is free if you go and pick it up. These services are often considered rational strategies based on marketing theory. In this book, you learn marketing theory and strategy from the marketing strategies of various companies. If you learn theory and framework without tasting anything, it will become a living knowledge!